About Us

ServiceM8 provides smart job management software for trade contractors and service businesses, with everything in one place — job cards, scheduling, staff tracking, CRM, client emails and texts, job notes, forms, online bookings, invoicing, payments, and more.

ServiceM8 helps small businesses cut paperwork, get more jobs done, and provide amazing customer service.

Our Vision

At ServiceM8, the vision that drives everything we do is simple: Zero Admin.

We dream of a future where the only work you need to do is the skilled work you’re paid to do, and we’ll automate the admin for you. From client management and staff scheduling to invoicing and payment collection, we aim to eliminate manual tasks that don't directly generate revenue for your business.

Whatever your trade or field service business may be, our goal is to let you focus on what you do best, while we handle the rest.

ServiceM8: By the Numbers

over 50 million jobs managed, over 50 billion worth of jobs billed, over 40 countries served, and over 15 years of innovation

Our Story

ServiceM8’s journey began in 2009 when one of our founders, Kim Ford, bought a small locksmith business to keep himself busy after retiring from a successful career in corporate IT. However, he quickly encountered the challenges of running a field service business with paper-based systems and realized there were no suitable solutions available to help him better manage the business.

This got Kim thinking. He saw that businesses like his, with a mobile workforce and a high volume of smaller, shorter jobs, were disproportionately burdened by admin and inefficient systems that throttled productivity and professionalism. No matter the size of the job, the need for communicating with clients, quoting, scheduling, documenting, and invoicing remained overwhelmingly constant. It was a perfect recipe for burnout.

Headshot of Kim Ford, ServiceM8 Co-Founder, with an overlay of the first ServiceM8 iPhone app release in 2010

Around the same time, the advent of the iPhone, App Store, and cloud computing was revolutionising mobile software and connectivity. Kim saw an opportunity to take advantage of the newest technology and reduce administrative workloads for all small trades and services businesses like his.

Partnering with his son Ben, an accomplished software engineer, they designed a real-time, cloud-based solution for small businesses with mobile teams, with a focus on systemization and communication.

In 2010, the first version of ServiceM8 was released, offering an iPhone and web app to manage jobs from quote to completion. The response was immediate and overwhelmingly positive, with customers embracing the ability to work smart and simplify their workflows.

Since then, ServiceM8 has been evolving with our customer base, and we continue to innovate. We have a long track record of continuous improvement and updates, keeping our customers' needs at the forefront while delivering smart, intuitive features powered by the latest mobile and cloud technology to help them succeed.

ServiceM8: A Timeline of Innovation and Recognition

2009

  • ServiceM8 is founded as a private Australian company

2010

  • The first version of ServiceM8 job management software is released as an iPhone and web app

2011

  • ServiceM8 is named as one of Australia’s 100 most innovative products or services in the Anthill SMART 100 index

2012

  • ServiceM8 launches the ServiceM8 Partner Program, providing local experts to help new users get started and get the most out of ServiceM8

2013

2014

  • ServiceM8 wins the Telstra NT Business of the Year award
  • Major features launched include Activity Feed for enhanced staff communication, and integration with MYOB Essentials

2015

2016

2017

2018

2019

2020

2021

2022

  • Major features launched include the Bundles add-on, giving users the ability to group materials, services, and labour together as one billable item, as well as 3D mobile Room Scan and the addition of ServiceM8 Phone to the Mac and PC desktop apps

2023

2024

  • ServiceM8 Pay is launched, a new card payments solution introducing lower rates and faster payments for ServiceM8 customers
  • ServiceM8's 'Upgrade to iPhone' initiative hits $2M of iPhones for tradies & home service pros.
  • ServiceM8 Lite for Android is launched, making ServiceM8 available for Android users

With a proven track record of consistently delivering impactful updates, ServiceM8 is always monitoring the latest in cloud and mobile technology to help our customers work smarter.

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